Beyond the Easel - Professional Development for Visual Artists
Are you ready to take the next step as an artist?
Professional Development Workshops
Do you need a nudge to get it done?
Maybe some direction?
Then you need this!
Not everyone has time or desire to learn a new technology.
Let me help you learn what you need to get done what needs to get done!
Let me help you learn what you need to get done what needs to get done!
Two Sessions - Each with 5 modules.
Starting with the basics and working up.
Register for one or all.
Flexible and personal to help you grow your art career
Starting with the basics and working up.
Register for one or all.
Flexible and personal to help you grow your art career
Here's how it will go.
Session 1 -
3 weeks per module with a Facebook members group where you will access instructional videos , upload your homework for review and critique as well as support each other.
Modules:
We will do some quick computer lessons on setting up letterhead, email stationary and setting a brand.
2. Writing the artist biography.
Tell the world about yourself as a professional artist. Toot your horn without sounding pretentious. Give the world a written picture of your art career.
3. Writing your artist statement.
Connect your art with the viewer in word form. How to dig deep to find you voice and say it loud and clear. Not an easy feat for those who have attempted this.
4. Compile your CV.
Start building your CV in a standard professional format. How to pad those areas that need it and categorize items.
5. Goal setting and working forward.
Once you have your basics (bio, CV and statement etc) it’s time to think ahead to where you want to go. Short term, mid term and long terms goals will help you stay on the road ahead without getting sidetracked. Once goals are set a series of steps can be determined to reach those goals.
3 weeks per module with a Facebook members group where you will access instructional videos , upload your homework for review and critique as well as support each other.
Modules:
- Setting the stage.
We will do some quick computer lessons on setting up letterhead, email stationary and setting a brand.
2. Writing the artist biography.
Tell the world about yourself as a professional artist. Toot your horn without sounding pretentious. Give the world a written picture of your art career.
3. Writing your artist statement.
Connect your art with the viewer in word form. How to dig deep to find you voice and say it loud and clear. Not an easy feat for those who have attempted this.
4. Compile your CV.
Start building your CV in a standard professional format. How to pad those areas that need it and categorize items.
5. Goal setting and working forward.
Once you have your basics (bio, CV and statement etc) it’s time to think ahead to where you want to go. Short term, mid term and long terms goals will help you stay on the road ahead without getting sidetracked. Once goals are set a series of steps can be determined to reach those goals.
I don't need them all but would like to tackle individual modules:
Session two - larger, more detailed also VERY IMPORTANT
Coming Spring 2022
Modules:
2. Building a social media presence
Setting up a business social media account. When and what to post. Learn about hashtags, reposting, stories, tagging and more.
3. Develop your website.
Choosing and registering a domain name. Setting up a professional website that will is easy to update and grow with your art career. Domain email, Google analytics and SEO meta tags will be explained.
4. Keeping in touch.
Starting and growing your email list, newsletters and invitations. using Mailchimp
5. Getting your work out there.
Groups shows, juried shows and venues.
Finding, approaching and working galleries. Commissions, Contracts and issues.
Coming Spring 2022
Modules:
- Building your portfolio-Pricing your artwork and feeling out your level. Tracking your artwork, and contacts. Know where your work is, for how long, whether it’s sold and if you’ve been paid. Group your contacts and collectors.
2. Building a social media presence
Setting up a business social media account. When and what to post. Learn about hashtags, reposting, stories, tagging and more.
3. Develop your website.
Choosing and registering a domain name. Setting up a professional website that will is easy to update and grow with your art career. Domain email, Google analytics and SEO meta tags will be explained.
4. Keeping in touch.
Starting and growing your email list, newsletters and invitations. using Mailchimp
5. Getting your work out there.
Groups shows, juried shows and venues.
Finding, approaching and working galleries. Commissions, Contracts and issues.
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Individual one on one lesson in website setup.
Flexible time frame to work with your schedule. I will help you choose, register and connect your domain name. Set up your website and teach you how to add, backup and edit pages using Weebly Weebly is my website host of choice. It is now owned by Square, This allows for smoother storefront options include inventory control and easy payment options. If you use a different platform other than Weebly (square space, etc.) I'd be happy to have a look before your purchase. |
The Show must go on!
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An independent module for artists ready for exhibitions in public venues.
Finding a venue. Developing a concept and writing a proposal to tell your story. Adding and arranging elements for impact. working with curators. The opening reception with artist talks. |